Subscriptions that compound, not leak.
Reapita is the modern Shopify subscriptions app — built around the retention engine, the customer portal, and the AI that keep subscribers paying. 0% transaction fees, ever.
14-day free trial on paid plans. Free forever for stores under 50 subscriptions.
Overview · Last 30 days
Good morning, Maya
MRR
$47,820
+8.2%
Active subs
1,284
+34
Churn (30d)
2.1%
−0.4pt
Monthly recurring revenue
May 2026
Recent activity
- AI saved a cancellation — $47/mo retained 2m
- Dunning recovered $128 from 3 declined cards 14m
- 12 new subscribers from 'Daily Brew' plan 1h
Built for the next wave of Shopify subscription brands
- Girl Chocolate
- Maya's Coffee
- Highline Provisions
- Northvale Apothecary
- Honey & Bell
- Field Day Goods
Why Reapita
A complete subscriptions stack — not a billing engine with a marketplace bolted on.
Built-in retention engine
Decline-aware dunning, no-code cancellation flows, save-offers, and win-back emails — all in the box. Not a marketplace of add-ons.
0% transaction fees
Forever, on every plan, including Free. Your subscription revenue stays yours. Flat monthly, no usage surprises.
Migration in a day
Importer for Recharge, Loop, Appstle, and Skio. Payment tokens preserved. Subscribers don't notice the cutover.
AI churn prediction
Every subscriber gets a churn-risk score updated daily. Trigger save-offers before they hit cancel. Quiet, not hype.
On the storefront
A subscribe widget that inherits your brand, not ours.
One theme app extension. Zero liquid edits. The widget reads your theme's fonts and accent color, and exposes the same subscribe-and-save options Recharge does — without the "Powered by" ad tax in your customer's face.
- Subscribe-and-save with merchant-set discount tiers
- Prepaid plans (3, 6, 12 months) with first-charge incentives
- Build-a-box on collection or product pages
- Works with Shopify checkout, including Shop Pay and one-page checkout
Daily Brew Coffee Co.
Cold Brew Concentrate — 32oz
$24.00
Powered by Reapita · 0% transaction fees
Your subscription
Cold Brew Concentrate
Next charge
in 12 days
June 5, 2026 · $20.40
Cadence
Every 4 weeks
Change any time
The customer portal
Self-serve actions in one tap. Fewer support tickets, more kept subscribers.
Skip, swap, change cadence, pause, cancel — all in the same card.
Inline. No multi-page flows. The portal lives at
/account/subscriptions
and looks like it belongs to your store, because it does.
On Growth and Scale, the cancel flow runs through your retention playbook: AI-drafted save-offers, reason capture, and a graceful exit if they really do want to leave.
Dunning + transactional email
Recovered revenue, on autopilot.
The decline-aware dunning engine reads the card-issuer reason code and chooses the right retry cadence. Soft declines get retried in 48 hours; hard declines route to a card-update email immediately — no wasted retries that age into a chargeback.
12.4%
Avg lift in recovered revenue vs Shopify-native retry
4 emails
Branded templates ship in the box — fully editable
Hey Mara —
We tried to bill your card for your Cold Brew subscription this morning and it didn't go through. No worries — we'll try again in 48 hours, or you can update your card now.
Update payment methodOrder #4421
You're receiving this because you have an active subscription with Maya's Coffee. Manage your subscription any time from your account.
AI · Inside the engine, not the marketing
AI that earns its keep — quietly.
Three places we apply ML, and three only. No chatbots. No copilots. No autopilot wizards.
Churn prediction
A daily-updated risk score per subscriber, with the contributing signals shown plainly — billing failures, support touches, engagement drop-off. Trigger save-offers at the right moment, not after the cancel button.
Save-offer drafting
When a subscriber clicks cancel, an LLM drafts the offer copy based on their reason and history — extend a discount, swap to a smaller cadence, pause for 30 days. You approve the playbook; we generate per-customer copy.
Dunning copy optimization
Subject lines and body copy on dunning emails are A/B tested at the cohort level. The winner becomes the new default. Recovery rate, not open rate, is the objective.
Vs. Recharge
The transparent math.
Recharge's model stacks a percentage of your subscription revenue on top of a monthly fee. Reapita's doesn't. Here's the side-by-side.
| Reapita | Recharge | |
|---|---|---|
| Transaction fee | 0% | 1% + $0.19 per transaction (Standard) |
| Monthly platform fee | $0 / $29 / $99 flat | $99 minimum + usage |
| What you actually pay on $100k subscription MRR | $29 / mo | ~$1,099 / mo ($99 + 1% of $100k) |
| Native customer portal | Included on every plan | Included |
| AI churn prediction | Included on Growth + Scale | Not offered natively |
| No-code cancellation / retention flow | Included on Growth + Scale | Add-on / higher tier |
| Decline-aware dunning engine | Included on Growth + Scale | Included |
| Bundles + build-a-box | Included on Growth + Scale | Higher tier only |
| Migration from a competitor | Importer + payment-token preservation | Concierge-only |
| Time to live | Same day | 1-2 weeks |
Recharge figures sourced from their public pricing page, May 2026. We'll keep this honest — file an issue if it's off.
Frequently asked questions
Do you actually charge 0% transaction fees?
Yes — on every plan, including Free. We make money from the flat monthly subscription, not a slice of your revenue. The economics work because subscription brands compound, so a flat fee is fair on both sides.
How long does it take to migrate from Recharge?
Most stores cut over in a single business day. You export Recharge's subscription CSV, drop it into our migration importer, we preserve the payment tokens, you verify on a test product, then flip the switch. We've documented the whole flow on the Migration page.
Does Reapita work with my Shopify theme?
Yes. The subscribe widget installs as a theme app extension — zero code, no liquid edits. The customer portal lives at /account/subscriptions on your store. If you've customized your theme, the widget inherits your fonts and accent color automatically.
What about prepaid, bundles, and build-a-box?
All native. Prepaid plans ship with every plan. Bundles and build-a-box are included on Growth and Scale. No add-on apps.
Is the AI a gimmick?
It's a churn-prediction model trained on subscription cohorts — billing failures, engagement signals, support touches. It writes a daily risk score per subscriber, and (on Scale) drafts save-offer copy at cancel time. We tell you exactly which signals contributed. No black-box marketing.
What if I outgrow Reapita?
We export everything — subscription contracts, billing schedules, customer payment tokens — in a clean format. No lock-in. Most stores don't leave because the AI retention pays for itself by month two.
Subscriptions that don't take a cut.
Install Reapita in under three minutes. Free forever for stores under 50 subscriptions. 14-day trial on Growth and Scale.